Confused about environmental terminology? A Mississauga company is here to help

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Published April 7, 2022 at 3:34 pm

Sustainability environment

A Mississauga company is trying to make it easy for the average person to understand the ever-expanding list of environmental terminology and buzzwords.

Maple Leaf Foods has just produced a “Green Glossary” as part of its Little Changes, Big Impact campaign meant to not only help Canadians learn about sustainability, but also how to sort out the language used by politicians and environmentalists when talking about the subject.

The packaged meat and protein company says Canadians have been bombarded with messages for decades that paint a picture of our planet in distress. However, many don’t know what the messages mean.

The Green Glossary initiative is geared to provide answers based on the results of a study recently commissioned by Maple Leaf Foods.

Results of the study show that even though 92 per cent of Canadians know they have a duty to protect the environment, slightly more than half don’t know where start and 42 per cent are confused by environmental terminology such as “carbon neutrality” and “regenerative agriculture.”

According to the company, the study shows despite the consistent use of environmental terminology that is used, people still have to turn to online searches for explanations.

The study found the top five most searched for terms per month were:

  1. Climate Change
  2. Global Warming
  3. Renewable Energy
  4. Greenhouse Gas
  5. Fossil Fuels

“Little changes can have a big impact on the environment, not just on Earth Day, but every day. While Canadians have the best of intentions, our research reveals there’s a gap in knowledge. It’s time to put pride aside, walk the talk and inform ourselves about technical terms,” says Tim Faveri, Vice-President of Sustainability and Shared Value, Maple Leaf Foods.

Maple Leaf Foods says it is the world’s first major carbon neutral food company and is dedicated to finding new ways to make its carbon footprint smaller.

To access the Maple Leaf Foods Green Glossary and learn about little changes everyone can make for a big impact on the planet, visit: https://www.mapleleaf.ca/carbonneutral/green-glossary

 

 

 

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