Shein, a global fashion and lifestyle e-retailer, opens a holiday pop-up shop in Mississauga this week.
Based in Singapore and founded in Nanjing, China, Shein is now a global fashion company selling clothing, beauty products and home decor.
The pop-up will feature clothing specifically for the festive season including cold weather classics, a “Holiday Glam” collection, “Après Ski” collection and the “Cruise Collection” for sunny getaways.
There will be a holiday tree, decorated with sparkling ornaments and branded gift boxes.
Customers could win a special surprise when they share their favourite pop-up moments on social media.
And Shein is contributing to The Shoebox Project, a Canadian charity seeking to empower women experiencing or at risk of homelessness through personalized “shoebox” packages containing daily essentials and heartfelt messages. Customers will have the opportunity to support The Shoebox Project’s mission at the pop-up.
The Shein pop-up is on Level 2 near entrance 4 at Square One Shopping Centre, 100 City Centre Dr.
The pop-up starts Friday (Dec. 15) from 9:30 a.m. to 9:30 p.m. It continues Saturday from 9:30 a.m. to 9:30 p.m. and the last day is Sunday (Dec. 17) from 10 a.m. to 8 p.m.
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