Popular store with cafe set to open at one of Toronto’s busiest malls

Aritzia is opening a gigantic, much-anticipated expansion at its Eaton Centre location in Toronto, and people are getting excited.

The expanded Aritzia comes equipped with a location for the clothing store’s coffee shop brand, A-OK Cafe. And that’s not all: at this Eaton Centre location of the A-OK Cafe, you’ll be able to get special items like sundaes that are collabs with some of Toronto’s best-loved restaurants, including the likes of Prime Seafood Palace.

Prime Seafood Palace isn’t even just collaborating with Aritzia on food offerings at the A-OK Cafe. They’ve also collaborated with the restaurant on an exclusive line of apparel for limited edition Sweatfleece styles.

During the grand opening festivities for the new Aritzia expansion, there will be a giant bag installation for a sweet, social-media-worthy photo op, and a signature chocolate cake sundae from Prime Seafood Palace will be offered from April 27 to May 3.

The giant bag installation showcases artwork by Gregory Crewdson from Aritzia’s 2026 Artistic License Series, and the Prime Seafood Palace apparel comes in grey and navy colours, with designs featuring images of a bull and a ladybug. Prime Seafood Palace is owned by well-known Canadian celeb chef Matty Matheson and is helmed by chef Coulson Armstrong, who is the most recent winner of Top Chef Canada.

From April 27 to 29, you can also get a free bag charm from the newly expanded Aritzia with any purchase of $200 or more while supplies last.

The bag charms include designs of an Ontario license plate reading ‘Aritzia,’ as well as a shopping bag with an image of the Toronto skyline.

Posts about the new expansion at Toronto’s Eaton Centre on Aritzia’s official Instagram account have gotten thousands of likes and many excited comments from shoppers. Some of the most liked comments on Instagram were simply pleas for a simple update to the mirrors in the changing rooms. Others, however, were all positive.

 

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“This is my iceman,” one person commented. Someone else wrote, “OH I’M SO EXCITEDDD,” and a couple people called the store “stunning” in comments on Instagram. One person simply said, “We need to go.”

Another person shouted out the Prime Seafood Palace apparel: “Can we order these prime seafood online!?!?!?!? I need!!!!”

Aritzia is an international clothing chain that sells apparel from dresses to activewear, all the way to accessories and shoes.