New ‘innovation hub’ will attract and grow business in Mississauga

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Published April 26, 2023 at 10:08 am

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A new “innovation hub” created to attract business and entrepreneurship to Mississauga, in addition to supporting existing businesses, is officially opening next week in the heart of the city.

The IDEA Square One Innovation Hub will host a grand opening next Tuesday (May 2) from 1 to 5 p.m. at its location beside the Rec Room on the upper floor of the large shopping centre.

City of Mississauga officials behind the “idea” describe the anchor innovation hub as “a place for entrepreneurs to connect, learn and scale their businesses.”

In short, the office will be used to grow and expand services for entrepreneurs through the City’s Economic Development Office.

Under the larger concept of IDEA Mississauga, a new identity for the city’s innovation district unveiled last year, the central location will bring together business experts, City economic development personnel, innovators, start-up companies and aspiring entrepreneurs to share expertise and provide access to resources to help grow and start businesses.

Mayor Bonnie Crombie will be among those in attendance at the grand opening.

She said earlier that IDEA Mississauga represents “the city’s complete business ecosystem which is comprised of industry, government, education and providers of space and programs that support innovation.

“What’s so exciting about the launch of IDEA Mississauga is that it brings all of our innovation resources and assets together, making it much easier for entrepreneurs, start-ups and scale-ups to get the support they need to grow and thrive in our city.”

IDEA Mississauga was introduced in 2022 as City officials said they’re looking to advance Mississauga’s position as “a global leader” in innovation.

“With our diverse and growing economy and our location in the heart of the Toronto-Waterloo Innovation Corridor, Mississauga has built an incredibly strong innovation and entrepreneurial ecosystem,” said Crombie last year.

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