Many Parents in Mississauga Feel Guilty About What They Feed Their Kids

Published August 16, 2019 at 5:14 am


Many parents in Mississauga are starting to feel pressure about what they feed their children.

According to research conducted by Maple Leaf Canada, 31 per cent of Canadian parents want others to think they are good parents.

Many parents feel guilty for feeding their kids foods they enjoy like hot dogs (34 per cent), while an additional one in four said they felt judged by others for doing so (26 per cent).

According to the research, parents say they feel increasing pressure from multiple sources.

Roughly half say the information they see in the news makes them feel pressured to make healthier choices for their kids (49 per cent), while more than half feel an influence around healthy foods from social media (54 per cent). Almost one in three say the pressure they feel comes from other parents (29 per cent).

“Last year, we overhauled our entire Maple Leaf product portfolio as part of a ‘good food revolution,’ to provide Canadian parents with real, simple and natural meal solutions for stress and guilt-free meals for the entire family,”  said Janet Riley, the Vice President of Communications, Maple Leaf Foods. “With today’s parents balancing more than ever, food shouldn’t make their lives more complicated – and so products like our Natural Top Dogs are a convenient and nutritious choice that will satisfy hungry kids.  In fact, many parents are surprised when they read the nutrition labels on our Top Dogs and see their excellent nutrition profile.” 

The study also found that even though 70 per cent of Canadian parents want to provide their children with more healthy food options, the majority feel that providing their children with healthy food is either expensive (71 per cent) or time-consuming (52 per cent).

Maple Leaf Foods conducted the research through a research panel from AskingCanadians between June 27th and July 3rd. There were 945 interviews conducted with a representative sample of Canadians balanced for gender, age and region.

What do you think of this research’s findings?

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