Brand New Rolex Boutique Now Open in Square One in Mississauga

If you're in the market for a very pricey watch—or just in the mood to soak in some luxury from afar—you might be happy to know that the grand opening and inauguration of Square One's first standalone Rolex boutique took place this week.

The inauguration, which was announced by Raffi Jewellers and Rolex earlier in January, took place at the boutique—located in the new luxury wing in the shopping centre.

“It is our mission to provide a bespoke shopping experience for every client that enters our doors, and to present them with the finest selection of timepieces, a deep trove of knowledge, and superior service, all in a refined setting,” said Peter Garabetian, co-owner of Raffi Jewellers. “We are proud to be expanding our partnership with Rolex in Mississauga, and honoured to share the immutable Swiss watchmakers’ values that defy time: quality, passion and excellence.”

If you're familiar with the brand, you’re probably aware that it's known for producing top-quality watches that offer fine craftsmanship and an even finer reputation.

According to Raffi Jewellers, the brand new boutique offers "an impressive setting to discover a wide variety of Rolex wristwatches."

The boutique's design is inspired by water and the sea, which is fitting considering the fact that one of the brand's most famous watches is the Oyster—the first waterproof wristwatch.

"The new location is clad in sophisticated and refined materials and furnishings -- walnut wood cabinets, bronze detailing, and floors in Crema Marfil marble -- setting the scene for a customer experience that is as luxurious as the watches on display," the release reads.

So, if you want to treat yourself to something really fancy, you can celebrate the new boutique by doing so. Or you can just take a look at the luxurious wares and imagine what watch you'll buy when you finally win the lottery (as many people in Mississauga do).

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